Clients view + positioning in industry story

Client - Cholayil Limited, Chennai - the famed Medimix products

Retail client - Coverage in mainline supplement on launch of services

Client - Mygrandwedding, Chennai

Technology PR - contextual story telling like a case study

Client - Practice League, a legal technology pioneer, India

Transmedia story telling - at its best!

Our  network consists of our own team of PR / reputation management professionals, and a vast network of national/global stringers. This combination is to make sure that we can reach out to every nook and corner with contextual media coverage opportunities. 

Our specialty is pro-actively seeking targeted media opportunities for clients and their brands; this include mainstream media, business media, online media, trade and specialty media and the now emerging bloggers network.

Why we – The PR Workshop?

• Over the years, we have helps many organisations across the entire spectrum of the industry, crafting their PR strategy and tactics
• Not just another ‘press release’ pushing firm – someone who really understands how story telling works in the media.
• Our understanding of the media universe, and learning from clients, ensures that the PR work executed for you is an effective part of their overall marketing and consumer strategy.
• Our USP – Working in tandem with client marketing teams, understand their product/service marketing and growth goals
• Thus, we ensure that the public relations strategy and execution is mapped to the business goals, and effective coverage happens in the appropriate target media.
• In a PR universe where agencies/consultants look at just pushing press releases, we bring to the table a scientific approach to PR and media relations, thanks to the wealth of expertise + continuous learning by working with diverse clients.
• We are a 5 year old PR agency/communications consulting firm (headquartered in Chennai).